Happy Holidays from TradeSmarter

TradeSmarter announces new back-office features to its binary options platform.
TradeSmarter announces the deployment of ‘two’ new back-office features to be added to its binary options trading platform.
1. Change of Theme capabilities (similar to wordpress plugin)
2. Retention and Alert functionality
Change of Theme – Our new feature makes it very straight forward to configure aspects of a sites ‘look and feel’ without needing to edit any code. Check out this screen shot of the options panel.

“Simple as changing a panel”
Retention & Alert Functionality – we have implemented a messaging function, enabling admin to send messages to end-users as a group or individually. For example “Hey Joe, we credited your account by $50 bonus”. This Retention Module helps site owner alert and notfiy users in real time.
TradeSmarter Launches its New Binary Options Trading Platform, Bringing with it an Array of Exciting Business Offerings
Online companies can now enter the booming financial gaming world, by taking advantage of TradeSmarter’s new platform and partnership model.
London, UK (PRWEB) August 18, 2009 — Today, TradeSmarter, a leading provider of financial products for the gaming industry launches an innovative Binary Options Trading Platform. The TradeSmarter platform offers a simplified hourly-options trading experience to both the experienced and novice trader, and will enable everyone to speculate on the financial markets.

After the successful beta launch of its first financial game and recent partnership with an online Australian brand, TradeSmarter is now looking to expand into worldwide partnerships. TradeSmarter will provide a turn-key solution, which includes a fully integrated, branded and customized platform, for any online company, trying to enter the financial gaming industry.
The platform itself recently launched its first financial game, ‘Above/Below’. Based upon the selection of a ‘Call’ or ‘Put’ option on any live binary trade option, the game requires the user to simply decide whether the option will close above or below the strike price after one market hour.
“We wanted to build a binary options platform that is sophisticated yet simple and fun. In this era of economic uncertainty, why should the hugely beneficial financial markets belong to a limited few?” stated a TradeSmarter’s CEO Yoni Avital.
This exciting hourly trade option guarantees returns of between 70-75% and the novice trader is never at total risk, with a 10% loss protection across all trades. A variety of trading assets are available to play with; main currency pairs (EUR/USD, USD/JPY, EUR/GBP), important commodities (Silver, Gold, Platinum, Palladium) and popular stocks (such as Apple, Google, Yahoo, Microsoft, Cisco, Jetblue & Citibank).
Trading is currently operating on a virtual basis, to allow the most inexperienced trader the chance to speculate the financial markets freely but soon users will be able to trade and win real currency, at which time virtual currency will remain live on the platform for every trader to enjoy.
Whether a white-label or licensing partnership; TradeSmarter will handle the technology and on-going development, enabling partners to focus their efforts on acquiring new customers. The TradeSmarter platform is therefore an ideal fit for online companies who are looking to take advantage of a booming financial gaming segment at minimum cost.
TradeSmarter Holdings Ltd is a technology and software provider of binary options to the financial trading and financial gaming industries. The company was set up in 2008 by a group of professionals from the gaming, financial and internet industries who wanted to create a new, fun and accessible approach towards binary options and financial trading as a whole.
Short Video that explains what we do :)
Come Meet us at the Amsterdam Affiliate Conference
Come Meet us at the Amsterdam Affiliate Conference (29/4-3/5). If you want set up a meeting or see our binary options platform (live demo) – send us an email to contactus@tradesmarter.com

iGaming Business is thrilled to announce the latest city to host one of our world-famous online gaming affiliate conferences: Introducing the newly re-named Amsterdam Affiliate Conference! — Previously titled CAP Euro: Amsterdam.
The Amsterdam Affiliate Conference (AAC) has opened its admission policy to encourage new affiliate attendees by opening its doors to all iGaming affiliates, eliminating requirements of CAP Forum membership as a prerequisite for free attendance. Likewise, all affiliate programs will be charged the same low rate to exhibit and attend, regardless of their certification membership. Extending its open door policy, AAC invites affiliate forums, affiliate portals and affiliate organizations to join the show.
Financial Gaming: The Evolution of the gaming industry
The evolution: Game of chance -> Skill Games -> Financial Betting aka financial gaming – >binary options.
Here are a few of my own thoughts on the evolving financial betting market and the use of binary options. Our current economic environment has given birth to countless new financial gaming sites. Following on from this, a new segment of financial markets has been born.
Online Financial Gaming Background:
Online gaming is a fast-growing industry. Online gaming gross yields are expected to reach $20 Billion by 2010. Initial online gaming activity began with Online Casino operators, who used digit generators to provide games of chance to the player, but online gaming has since evolved. Now players can play skill-based games against each other on international financial markets and also benefit through payoffs which are determined by movements in various financial instruments. Increasingly, we are seeing the emergence of financial gaming as a new, distinct segment in this market.
Binary Options
From five minute NASDAQ bets offered by online bookmakers to hourly Forex bets traded around the clock, binary options are the latest craze to hit the gaming industry in a new form called “Financial Gaming”. Just like spread betting, binary betting allows you to take a view on whether a market is going to go up or down. The key difference and advantage is that from the outset you know your maximum loss and maximum gain. Binary options tend to be very short-term investment products, and most typically expire during a given trading period.
With such a simplified product, you can bet on movements in an ever-widening range of assets: Individual shares, equity indices, commodities and exchange rates. This simplified approach provides a new and exciting way to trade across the financial markets.
Why trade binary options?
The financial gaming segment is attractive for the gaming industry because:
• The player’s high level of interest in financial markets due to current economic uncertainty
• It utilizes a unique mix of entertainment, skill and knowledge from the player
• Any financial loss is known and limited, unlike in Forex or other leveraged trading
• Financial gaming is culturally accepted more that typical online gaming products
• There are high levels of profitability for the player.
Financial gaming involves prediction on real markets and real events that are happening in real life and all can be valued at some point (at expiry); as opposed to game of chance that is based on randomly-generated numbers.
• Games of Chance: A game of chance is a game whose outcome is strongly influenced by some randomizing device and upon which contestants frequently wager money. Devices used include dice, playing cards, roulette wheels or numbered balls drawn from a container.
• Skill Games: Skill-based games allow users to compete for money however their outcomes are based on skill rather than chance.
• Financial Gaming also called Financial Betting Odds: refers to the wagering on the price development of a financial instrument at some later date relative to the current price or level of the instrument, against odds offered by a bookmaker.
This analysis brought to you by: Yoni Avital, Chief Executive Officer of TradeSmarter Holdings, a software developer to the global Internet financial trading / gaming market, has developed proprietary binary trading platform with unique algorithms and architecture which allows partners easy integration for both technology licensing and white label solutions.
Refrences:
Binary Options book by Hamish Raw
Wiki – Binary Options Trading










