TradeSmarter Launches “TS2”, an Upgraded B2B Platform for Binary Options Trading
New customizations, API, highlighted in next-generation platform release.
TradeSmarter Holdings is proud to announce the inauguration of its next-generation Binary Options Trading platform, TS2 (TradeSmarter Platform, Version 2). CTO Ron O’reilly said that TS2 was re-tooled with an emphasis on flexibility. He explained that in order to extend TS2 for individual customer needs, his team developed an API for advanced integration.
“The API that we’re launching will provide our partners with the ability to create their own front-end for the trading platform, using their own brand and theme,” O’reilly explained. “This will empower them to implement a customized look and feel for their customers, while we, at TradeSmarter, do the heavy lifting as it regards the technology and future scalability. The API is cross-platform, so partners will be able use it for building social web applications, Flash applications, mobile applications, or even traditional desktop applications.”
TradeSmarter has also opted to concentrate on expanding into international markets, by offering the most language and customization options in the business. TS2 currently supports 11 languages, with more to be added by fourth quarter 2010. To further support the expanding international customer base, TS2 also supports 56 trading assets, including currency pairs, commodities, popular international stocks and stock indices.
With the new technology offered by TS2, MarketPunter, a regulated Australian operator, in conjunction with TradeSmarter, is now offering a one-stop shop for customers who wish to set up their own white label binary options trading site with their own language and currency localization preferences.
TradeSmarter has also teamed up with the TS2-powered StartOptions to explore other kinds of partnerships as well. Through StartOptions Partners TradeSmarter is now offering IB’s and affiliates very competitive incentives to introduce traders to binary options.
“Through our partners, the platform can offer the fastest time-to-market in the industry,” explained CEO Jonathan Leon. “TS2 is a fully inclusive turnkey solution with very quick setup and deployment . White Labels and IB’s start from day one with a complete system, ready to roll, all they need to add is their own customizations.”
Leon added that anyone could take TS2 for a test drive at Tradesmarter.com. Users can make a demo account on the site, and trade real binary options, albeit with play money.
For more information about TS2, potential customers can visit TradeSmarterHoldings.com.
About TradeSmarter Holdings
TradeSmarterHoldings.com™ is a privately held company established in 2008 by international professionals from the financial and Internet industries, looking to build a next generation platform for simplified financial trading to allow anyone to trade in multiple markets, 24 hours a day. With an emphasis on rethinking binary options, TradeSmarter Holdings seeks to increase its customer base into new regions, adding additional languages and base currencies and providing new ways of thinking about online trading for novice users.
Happy Holidays from TradeSmarter

TradeSmarter Launches its New Binary Options Trading Platform, Bringing with it an Array of Exciting Business Offerings
Online companies can now enter the booming financial gaming world, by taking advantage of TradeSmarter’s new platform and partnership model.
London, UK (PRWEB) August 18, 2009 — Today, TradeSmarter, a leading provider of financial products for the gaming industry launches an innovative Binary Options Trading Platform. The TradeSmarter platform offers a simplified hourly-options trading experience to both the experienced and novice trader, and will enable everyone to speculate on the financial markets.

After the successful beta launch of its first financial game and recent partnership with an online Australian brand, TradeSmarter is now looking to expand into worldwide partnerships. TradeSmarter will provide a turn-key solution, which includes a fully integrated, branded and customized platform, for any online company, trying to enter the financial gaming industry.
The platform itself recently launched its first financial game, ‘Above/Below’. Based upon the selection of a ‘Call’ or ‘Put’ option on any live binary trade option, the game requires the user to simply decide whether the option will close above or below the strike price after one market hour.
“We wanted to build a binary options platform that is sophisticated yet simple and fun. In this era of economic uncertainty, why should the hugely beneficial financial markets belong to a limited few?” stated a TradeSmarter’s CEO Yoni Avital.
This exciting hourly trade option guarantees returns of between 70-75% and the novice trader is never at total risk, with a 10% loss protection across all trades. A variety of trading assets are available to play with; main currency pairs (EUR/USD, USD/JPY, EUR/GBP), important commodities (Silver, Gold, Platinum, Palladium) and popular stocks (such as Apple, Google, Yahoo, Microsoft, Cisco, Jetblue & Citibank).
Trading is currently operating on a virtual basis, to allow the most inexperienced trader the chance to speculate the financial markets freely but soon users will be able to trade and win real currency, at which time virtual currency will remain live on the platform for every trader to enjoy.
Whether a white-label or licensing partnership; TradeSmarter will handle the technology and on-going development, enabling partners to focus their efforts on acquiring new customers. The TradeSmarter platform is therefore an ideal fit for online companies who are looking to take advantage of a booming financial gaming segment at minimum cost.
TradeSmarter Holdings Ltd is a technology and software provider of binary options to the financial trading and financial gaming industries. The company was set up in 2008 by a group of professionals from the gaming, financial and internet industries who wanted to create a new, fun and accessible approach towards binary options and financial trading as a whole.









